Cache Merrill, the founder and CTO of Zibtek, an AI-based software company, believes that a more advanced language model like GPT-5 could significantly improve customer service bots by enabling them to have more coherent and contextually appropriate interactions with customers without human intervention. Additionally, it could enhance digital marketing by generating more sophisticated and tailored content, leading to improved engagement strategies. Furthermore, the technology could streamline operations such as contract analysis and risk assessment by quickly processing large volumes of text-based data with high accuracy.
https://www.pymnts.com/artificial-intelligence-2/2024/openais-gpt-5-model-reportedly-behind-schedule-with-uncertain-future/